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Egyptian Fintech Blnk Grabs $37M to Scale Point-of-Sale Lending

by TechBuild.Africa
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Egyptian fintech Blnk has secured $37 million in fresh funding as it expands its consumer finance business in one of the region’s fastest-growing lending markets.

The raise combines $12.5 million in equity with $24.6 million in local debt facilities, giving the company additional capital to extend credit to a broader customer base. Women, unbanked consumers, and other underserved segments are among its key targets.

The equity round was led by Algebra Ventures, with participation from SANAD Fund for MSME, Endeavor Catalyst, and Emirates International Investment Company.

On the debt side, Blnk attracted support from a mix of banks and non-bank lenders, including Suez Canal Bank, Al Baraka Bank, the National Bank of Egypt, Corplease, Globalcorp, and BM Lease.

Blnk has built its business around speed and accessibility. Customers can apply for financing in minutes with limited paperwork and spread repayments over periods ranging from six to 36 months.

The company’s lending products are already available through more than 3,000 retail locations across categories such as electronics, home appliances, furniture, and automotive services.

Behind that experience is a technology layer designed to make lending decisions at the point of sale. Blnk uses proprietary underwriting models that combine local market variables with machine learning to assess risk, estimate default probability, and determine pricing in real time.

In a market where formal credit remains out of reach for large parts of the population, particularly women, that capability could prove to be a meaningful differentiator.

Also read, Fintech Startup Blnk secures $32M to accelerate Financial inclusion in Egypt 

Egypt’s consumer finance sector continues to expand, reaching EGP 96.3 billion (around $2 billion) in 2025, according to the country’s Financial Regulatory Authority.

Blnk says it has already served more than one million customers, grown its loan portfolio beyond EGP 1 billion, and reached profitability in 2025 after recording 173% year-on-year revenue growth.

The new funding is expected to support more than balance-sheet growth. Blnk plans to strengthen its technology infrastructure, introduce additional financial products, explore new markets, and launch a credit card that would allow customers to spend beyond its existing merchant network.

While Blnk began as a point-of-sale financing provider, it is gradually positioning itself closer to a broader consumer credit platform. In a market where demand for financing continues to outpace access to traditional lending, that expansion could open a much larger opportunity than instalment payments alone.


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