Stanbic IBTC Holdings, a subsidiary of the Standard Bank Group, has confirmed its commitment to drive the development of businesses in Nigeria, specifically the small and medium enterprises (SMEs) using the social media platform.
Stanbic IBTC is currently among the leading financial services holding company in Nigeria with members in banking, trustee, pension, stock, investment advisory and brokerage businesses.
According to Lloyd Onaghinon, Head, Business Banking at Stanbic IBTC Bank, Stanbic IBTC Holdings is gradually developing as a digital bank and is relatively active on the top social media platforms in the country such as Instagram, Facebook, LinkedIn and Twitter.
Speaking at an interview to commemorate the 2015 Social Media Week in Lagos, Nigeria, Onaghinon said that the organizations step to sponsor the Social Media Week for a record third consecutive year is a clear indication of its commitment to drive SMEs’ growth through social media.
He said that social media will be the main platform of future banking in reaching fresh, current and potential clients, adding that Stanbic IBTC is well strategized to help realize this mission.
The Executive Director at Social Media Week Lagos, Ngozi Odita, said that the social media week is a week-long seminar that offers insights, ideas, inspirations and trends to enable individuals leverage the platform to energize their businesses, noting that the event will comprise of panels, workshops, keynote addresses and networking that discuss various topics such as business, education, politics, entertainment and technology, all expected to advance the use of social media.
According to Nkiru Olumide-Ojo, Head of Marketing and Communication at Stanbic IBTC Group, Stanbic IBTC is strategized to provide end-to-end financial solutions to all sectors of the society, noting that the organization will carry on to feel the throb of its customers to improve service delivery, for example, providing premium services through the social media.
Stanbic IBTC Holdings was recently nominated at the Social Media Africa Awards for the ‘Best Use of Social Media by a Financial Institution’ in Africa.
Stanbic IBTC will be providing a wide range of master classes at the Stanbic IBTC Masterclass Suite at the Social Media Week Lagos Campus, as part of the events to honor the social media week.
The Social Media Week conference is meant to run for a whole week from the 23rd – 28th of February.
Materclasses are the pillar of the Social Media Week Lagos, providing a thrilling alternative to the common panels established to offer a collective, active learning environment which equips attendants with materials, knowledge and skills for professional advancement.
Image Credit: socialmediaweek.org
