Last week’s piece was on mobile marketing and my goal was to help you tap into the huge potential in mobile. You may have heard a number of experts refer to mobile as the next big thing but I believe it’s not just the next big thing but the biggest of trends for a few years to come. Mobile in this case includes apps, social media games, SMS, MMS, content, search, and the list goes on.
My mission today is to narrow in on a number of mobile apps that I use on a daily basis. Despite the fact that more apps are being developed and added to different app stores by the day, the reality is that the percentage of apps being used is not necessarily increasing which is why I’d recommend that mobile app owners should focus on analytics. This will help them know how well users are interacting with their apps.
Below are 10 apps I use on a daily basis:
Lastpass: One of the easiest ways to get any web property hacked is exploiting weak passwords. To counter this, I secure the passwords of all my online accounts through Lastpass. This password management tool allows me generate and store my passwords in the cloud in an encrypted format. It is a cloud based tool that I do sync on all my devices. — Continue Reading
