Elon Musk announced on Friday that Twitter Blue, the firm’s premium membership service for verification, is scheduled to start on December 2.
Twitter will now provide a gold check mark for companies, a grey check mark for the government, and a blue check mark for individuals, according to a tweet from Elon Musk (famous or not).
All validated accounts will be manually authenticated in the interim before the check was activated, he added.
On December 2, the business was “tentatively” deploying its verification service, according to Musk’s response to a user on Twitter who apologized for the program’s delay.
According to the platform’s new owner, Twitter will employ various colored check marks to differentiate between three different types of accounts.
According to Musk’s tweet, the Twitter blue check is for people (famous or not), the grey check is for the government, the gold check is for businesses, and all verified accounts must be manually confirmed before the check can be activated. Unpleasant but essential.
Prior this, the coveted blue check mark has only been awarded to verified accounts of prominent figures including journalists, famous people, politicians, and other members of the media.
But as Musk fights to retain advertisers, Twitter just introduced a membership option that is accessible to anyone willing to pay.
In a departure from his first preliminary plan, which called for the service to return to the platform by November 29, Musk revealed earlier this week that the social media company will postpone the start of its blue check membership program. “Holding off the relaunch of Blue Verified until there is a high certainty of stopping copying,” Musk wrote in a tweet.
At the time, he stated, “Will probably use different color checks for organizations than people.”
Due to the proliferation of fraudulent accounts, Musk suspended Twitter’s recently announced blue check subscription service. He then promised that the popular blue check subscription service would be reactivated at a later time.
Before the most recent release, he had stated that altering someone’s verified name would cause them to lose the blue check until Twitter certified that their name complied with the site’s terms of service.
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