Founder Institute Lagos is proud to announce its upcoming public event: Customer Development 101: Finding & Attracting Your First Users in Lagos, coming up on Thursday, June 23, 2022, at 6:00 PM.
Customer development entails the use of customers and user feedback to help you define and refine the value of your product offering to your customers or users of the product/service you offer.
The true customer development process is ensuring that the intending solution will meet customers’ needs and that the demand is realistic enough to build a sustainable business.
Customer development helps businesses to gain unique insights that can be used to improve service. Not only can the data be used to ensure you are making the right investments, but it also helps to determine when customer needs have changed so that you develop new products.
Ife Olatunji, Adeyinka Aderombi, and Gbenga Sogbaike will be addressing customer development-related issues that would help attendees gain insight on how to attract and get their first customer/users.
They would also share important tips on how you can land your first customer in a seemingly over-saturated market, how to own your share of the customer base in an overpopulated market, and highlight competitive advantages that can be used to increase customer/client bases amongst others. Register for what promises to be an insightful event.
About Founder Institute
Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, its structured accelerator programs have helped over 5,000 entrepreneurs raise over $1.5 billion in funding.
Based in Silicon Valley and with chapters across 90 countries, the accelerator’s mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.
Founder Institute has operated in Lagos for three years and its 70+ portfolio companies have gone on to build highly scalable startups that have created values for over 60,000 users with transactions worth over NGN337million and 180+ jobs created. Applications are currently open for the Fall Cohort of Founder Institute Lagos.
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