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Agritech Startup Shamba Pride secures $1.1M

by Cynthia Nwanonyiri
2021/12/03
in Funding
Shamba Pride - techbuild

Credits: HapaKenya

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Shamba Pride, a Kenyan agri-tech business, has secured a US$1.1 million fundraising round to assist its national extension and distribution of its digital solution to over 1,000 digitalized outlets.

Seedstars Africa Ventures and Gray Matters Capital contributed to Shamba’s fundraising round.

Hundreds of thousands of small-scale farmers will be able to raise their earnings and output as a result of the increasing provision of adequate quality inputs, schooling, economic services, and market connections.

Shamba Pride is an online-to-offline network that equips agricultural input dealers (agro-dealers) with resources and technology to help them continuously improve in order to sell quality agricultural products to their farmers.

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Through technology-powered “DigiShops,” the company’s network links smallholder farmers to high-quality inputs, services, and knowledge.

Shamba Pride is revolutionizing remote distribution channels for African farmers by shifting from old and informal methods to contemporary trade, according to CEO and creator Samuel Munguti.

Present last-mile agro dealer businesses can use Shamba Pride to digitalize their operations and supply excellent goods and services to smallholder farmers at cheap rates.

The approach creates a network of smart micro-entrepreneurs who serve the smallholder farmer community, helping them to boost agricultural productivity, keep their jobs, and boost their livelihood.

Despite providing concrete adaptive solutions, talented African early-stage businesses, according to Maxime Bouan, partner at Seedstars Africa Ventures, continue to lack investment.

He went on to say that Seedstars Africa Ventures believes Shamba Pride’s online-to-offline strategy is ideal for tapping into a massive market potential by upskilling current value chains and ultimately providing farmers with quality counterparts they deserve.

In addition to funding, Seedstars will try to strive to help the company by establishing further market links and corporate alliances within Africa and beyond to ensure farmers receive the highest value.

Munguti expressed his delight at the addition of Seedstars Africa Ventures and Gray Matters Capital to the Shamba Pride family of companies.

He stated that the company’s efforts to revolutionize last-mile distribution systems for African farmers have received new traction.

The investment would push the company’s national expansion, allowing it to serve hundreds of thousands of smallholder farmers while also establishing a dependable community of clever micro-entrepreneurs who can provide better services to them.


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